James Cornell is a Certified Hotel Valuation Software Consultant (CHVSC). The certification is obtained by completing a rigorous study program offered by one of the world’s most respected appraisal institutes.

The software is unique in that it is the only Hotel Valuation Software that is designed to assist in organizing data necessary to calculate:

  • Hotel market analysis
  • Financial projections
  • Hotel price valuation

Candidates and consultants must complete coursework and demonstrate proficiency with the price valuation software.

The software does render supportable market analysis and price valuations.

The software provides answers to hotel investment questions:

  • How much is my hotel worth?
  • What can I do to maximize value?
  • What is the likely impact of new competition?
  • How much value will a refurbishment add?
  • Is my market strong enough to support adding more hotel rooms?
  • What is the impact of my brand adding another hotel to the market?

James Cornell is qualified to operate the hotel analysis software and earned the CHVSC designation.

Certifications:

  • Certified Hotel Appraiser (CHA)
  • Certified Hotel Valuation Software Consultant (CHVSC)
  • Licensed Broker

Education:

  • Bachelor Degree, in Architecture
  • Business Degree, Master of Science
  • Real Estate Degree, Master of Science

Experience:

  • 28+ years brokering hotels in multiple states. Dozens of hotels sold. Price Valuation studies are too many to count. See article: “About James Cornell.”
  • HMBA (America’s Hotel Brokers Association), …..  “honored James Cornell as one of the most productive hotel brokers in the USA.”  (HotelBusiness Magazine, Vol. 8, No.1, January)

The “International Association of Hotel Appraisers” is the world’s only education program to offer the “Certified Hotel Appraiser” (CHA) designation. Most real estate appraisers are generalists whose focus is on all types of real estate. The CHA appraisal program is directed solely to the appraisal of hotel business assets and real estate. Just over 250 hotel appraisers have earned this prestigious certification.

James Cornell has earned the Certified Hotel Appraiser (CHA) designation and has performed many hotel price valuations spanning a 28+ year career.

See Library Articles on this website:

  • “How To Choose The Right Broker”
  • “About James Cornell”

What is the Appraised Value of  Your Hotel?

If you are considering selling your hotel, contact Cornell for a market analysis and hotel price consultation.

  • We can analyze your hotel, local market, recent hotel sale comps, local competition, and other pertinent factors that contribute to price valuation.

  • The turnaround time is quick, and the information you gain will be useful.

Sell versus Hold Decision

Hotel stakeholders will need to know their options before they can make a sell versus hold decision. The sales process starts by gaining useful knowledge.

What is a Broker’s Appraisal?

An Appraisal done by a Broker is known as a BPO. It contains all the vital price data you will need to make a sell or hold decision.

See Library Articles:

  • How much is your hotel worth? Price?
  • Before You Choose the Listing Broker – You Need A Price Valuation
  • Hotel Market Analysis & Price Valuation Software

Sell versus Hold Decision

Hotel stakeholders will need to know their options before they can make a sell versus hold decision.

The Sales Process Starts by Gaining Useful Knowledge.

What is the likely price the market will pay for your hotel?

We can help you with price valuation. Cornell can perform an in-depth price valuation and hotel market analysis in a timely manner. A brief and concise Appraisal is often called a Broker Price Opinion (BPO). A BPO contains all the vital price data you will need to make a sell or hold decision.

The Broker Price Opinion (BPO) is an excellent price valuation method when based upon the Income Approach. The Appraisal Institute defines real estate appraisal as:  “the act or process of developing an opinion of value for a specific property.

Sellers who anticipate selling their hotel will need a market-based price estimate (BPO). Call Cornell for a Price Valuation Consultation.

See Library Articles:

  • “About James Cornell”
  • “Our Offer to You”

Occupancies are Rising. Why sell now?

You will need to decide when to exit the market and sell your hotel(s). Hanging in there for too long could be a losing strategy. The economy will rise and fall in a never-ending cycle. Who can predict the market economy? Economic downturns, among many other factors, can negatively impact the price you receive from a sale.  Sellers need to catch the rising tide, which raises hotel property prices.

Below is an example of a simple math formulation. In a rising economy, what if you had a $100,000 increase in net income?

Example sale price realized at .10 Cap Rate

When selling at a capitalization rate of .10 (Cap Rate), every dollar will add approximately $10 (dollars) to the selling price. A net income that has increased $100k in a rising market will bring in an additional million dollars ($1,000,000) upon the sale of a hotel property.

Equation: Hotel Price = Net Operating Income / Cap Rate

$100,000 / .10 (cap rate) = $1,000,000. Over one million more sales dollars realized from a sale.

Read the full Article in our Library: “Occupancies are Rising. Why sell now?”

We at Cornell are With You All the Way, from Start to Finish

The sales process does not have to be complicated. Cornell seeks to make the process easier and much less frustrating.

We don’t want to burden our clients with complicated contracts or unnecessary paperwork. However, all necessary communication and documents will be handled promptly and with care.

Read the more comprehensive version of this Article in our Library: “The Sales Process from Start to Finish – What to Expect.”

Outline of Topics to Make Your Life Less Frustrating:

  1. Respect is the Basis for Great Broker and Client Relations
  2. Initial Meeting Between the Principals
  3. Decision to Sell or Not Sell – For How Much Will Your Hotel Appraise?
  4. Choosing the Right Broker
  5. The Seller (client) Sets the Price and Terms of a Sale
  6. What is the Probable Market Price for Your Hotel?
  7. What is a Broker Price Opinion (BPO)?
  8. Exclusive Right to Sell Listing Agreement
  9. Cornell Seeks Only Serious and Qualified Buyers
  10. Property Showings – Site Visits – Discretion Advised
  11. The Buyer Makes an Offer to Purchase the Hotel
  12. Creating the Purchase and Sale Agreement
  13. Negotiating the Purchase and Sale Agreement Terms
  14. Ongoing Communication is Imperative
  15. Accepting the Offer
  16. The Due Diligence Period
  17. Scheduling the Inspection Professionals
  18. Property Appraisal is Ordered by the Purchaser’s Lender
  19. Closing the Sales Transaction – The Sales Proceeds Are Distributed
  20. Final Thoughts

Please Keep in Mind: We are with you all the way, from Start to Finish.

Do you want a Price Opinion? Call/Text Cornell Hotel Brokers for a consultation.

 

  • We respect your privacy.  We never sell your information.
  • Text or Call Cornell Hotel Brokers: (901) 741-8734

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